Looking for a smarter way to record your member's usage?

Leicester City Council has recently introduced smart keyfobs to administer their Free Swim programme. The main advantage of this new format is that anyone who has signed up to the scheme can now carry their membership token on their keyring, where it is readily accessible for swiping into any of the 11 facilities across their estate. This format also vastly increases brand visibility, as a keyfob is far more predominant than a card (which is usually kept hidden away in a wallet or purse). This gets other people talking which will ultimately increase interest and usage at the facility.

As an existing client of our contactless smart card technology, Leicester City already had the contactless infrastructure in place ....so all they had to do was come up with a snazzy design (although this is something we can do for you if you would like!) for the new fobs. We think you'll agree they look great!

"At Leicester City Council we are using smart key fobs for our Free Swimming campaign. They have certainly been very popular with existing card holders swapping their traditional smart cards for the new smart key fobs. The service we received from Gladstone's card production department was also extremely professional." Karen Hextall, Admin and Finance Manager, Leicester City Council.

Whether you're using smart cards or traditional barcodes - Gladstone is the smart choice for all your keyfob needs!

If you want to find out how we can help you with some innovative new card ideas - then simply call Gordon or Martin now on 0141 773 5908 or click here to email us!

7 July 2009